We try to question the teaching of the General Theory of Administration (TGA), important discipline for managers, accountants, economists and other interested parties, but that has been taught with examples, cases (cases chic to create a cloud of smoke) and authors North Americans and Europeans, mostly.
Come time to rethink these values and attempt to create a new TGA, a TGA - Made in Brazil, with characters, case studies and examples Brazilians. Our attempt is not to belittle Taylor, Fayol, Mayo etc, but to create a discipline with our reality, our characteristics, our face ...
Número de páginas | 386 |
Edición | 1 (2012) |
Formato | A5 (148x210) |
Acabado | Tapa blanda (con solapas) |
Coloración | Blanco y negro |
Tipo de papel | Offset 80g |
Idioma | Portugués |
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