This book aimed to investigate how Business Process Outsourcing (BPO) customer service agents in Jamaica perceive Artificial Intelligence (AI) in the BPO sector, examine their concerns about job security, and identify practical strategies that Jamaican BPO companies can adopt to alleviate these concerns and promote the acceptance of these technologies. The findings from this study also increased awareness and helped agents better understand the use of AI and its role in their job functions.
The study is organized into four chapters. This first section introduces the study, including background information, problem statements, the study’s purpose, research objectives, research questions, significance, delimitations, and definitions of terms. Chapter one reviews the literature across four levels: theoretical review, conceptual review, empirical review, and conceptual framework. Chapter two describes the research methods, including the research design and approach, population and sample size, sampling procedure, measurement of variables, research instrument, type of data, validity and reliability concerns, analytical tools, and ethical considerations. Chapter three will present the results and discussions based on the research objectives. By the end, the last section conclude the study with a summary of the findings, conclusions, and recommendations.
| ISBN | 9786598887773 |
| Número de páginas | 247 |
| Edición | 1 (2026) |
| Formato | A5 (148x210) |
| Acabado | Tapa blanda (con solapas) |
| Tipo de papel | Estucado Mate 150g |
| Idioma | Portugués |
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